5 Fantastic Ways of Saying Thank You to Customers Leaving Positive Feedbacks

April 18, 2019

Has a customer left you a positive feedback just recently? Have you ever considered replying to them and say thank you? If you haven’t, then you should!

Your customers can be very busy with a lot of things and leaving you a positive feedback means that they took a few minutes in their precious time to give you positive reviews about your business, your products or services. Yes, you might not have asked for it, but still, they have given it selflessly, free of charge. This is the reason why you should thank them all the more and show them some love and appreciation whether they gave it freely or because you may have asked for them to give it to you.

Writing a thank you letter for a customer shows that you value you them and that you recognise their efforts for leaving your business such fantastic reviews. If you haven’t written a thank you letter or may want to improve how you write it, read on!


Read the Feedback Carefully Before Writing a Response

You wouldn’t be able to craft the best response unless you read the whole context of the feedback. There are also some instances wherein a customer could write up a good review on the first few sentences and then lambasts your business on the next. Read the contents of the review carefully, because this might just be a customer’s evidence against you whether you’ re really reading everything in their feedback or you are just passing your eye all throughout.


Write It as How a Human Would Have

We know bots have overtaken a lot of platforms today, but should your thank you notes be written like that, too? Your customers have taken a few minutes of their time out of their selfless love for you and you tried to reply based on a copied template you crafted on your own to thank each and everyone who left you reviews? Believe us, that is not nice! Thank your customers from your heart, read it then write an honest response, your customers deserve it.


Give Your Letter Some Personalisation

Address your customers by their names. Don’t make them feel like you sent your email to a group of people rather than individually. To add to your doubts about personalization, did you know that personalize emails got better open rates?


Say Thank You, Twice!

It is a good practice to say thank you on the first part of your email and then write another thank you before ending.


How About a Token of Appreciation?

Appreciate what a customer has written about you. This is simply because, first, it is not their obligation to write you up a good review and second is because, they have taken a few minutes of their time to give it to you. Giving them a small token of your appreciation is a way to go. Not only will it show you value them but will show how grateful you are for what they have done.


Try Not to Sell, Just This Time!

When you write a thank you letter, make sure you write just a thank you letter! Yes, this may be a tempting moment for you, but don’t think about doing it, because it may ruin the moment for your customers.


Now, here is the best part, we are giving you an example of how to write a thank you letter to customers who are leaving you some good feedbacks.

Hey [Customer Name],

Thank you for the kind words. We are glad to hear that you had such a great experience with our products and services.

It is your reviews that help us constantly improve our customer’s experiences by knowing what we are doing right and what we can work on to improve. Thank you so much and we appreciate you taking the time to send us this review.

If you have any questions, comments or concerns, please don't hesitate to reach out to us, we would be happy to assist you.


[Your name]

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